About Us

37

Muse

Who we are

At 37Muse, we infuse every project with the spirit of antiquity, making sure that passion and inventiveness are weaved into everything we do.

37Muse is where creativity meets insight. Our name combines the mystique and originality of the number 37 with the timeless inspiration of a muse.

#3 Represents creativity, communication, and artistic expression. It signifies a free spirit, inspiration, and social interaction.

#7 Symbolizes introspection, intuition, and a deep understanding of the world. It is often associated with analytical thinking, and a quest for knowledge.

In ancient mythology, a muse is a source of artistic inspiration, guiding and igniting the creative spirit.

Founded by creative leaders in marketing and the arts, 37Muse crafts bold, unconventional solutions across visual communication, music, and immersive experiences. Blending artistic instinct, strategic insight, and AI intelligence, we create culturally attuned ideas that resonate deeply, push creative boundaries, and deliver smarter, faster, and more impactful results.

37

People

Leadership

Fady Jean

Founder/ CCO

Fady Jean is an acclaimed creative expert with over 25 years of experience, reaching his pinnacle as Chief Creative Officer. Known for blending innovative thinking with strategic execution, he has significantly impacted media, marketing, and communications, aligning strategies with evolving market dynamics and technological advancements.

With extensive experience in the UAE and GCC, Fady has a deep understanding of local markets and consumer behavior. He has successfully led creative development across diverse sectors such as media, education, real estate, finance, healthcare, tourism, transportation, and public services, transforming complex business goals into compelling narratives and effective campaigns.

Committed to fostering talent and integrating new technologies within his teams, Fady’s leadership promotes a culture of innovation and teamwork, driving regional growth. His expertise in Out-of-Home (OOH) and Digital Out-of-Home (DOOH) advertising highlights his ability to develop captivating strategies for dynamic environments.